Protecting Your Most Valuable Assets
By Bill Fanelli Survey findings debunk myths about cybersecurity and small businesses. In a world where cyber disasters are increasing at record speed, it’s important for businesses to protect their assets. In a 2017 cybersecurity report by Better Business Bureau (BBB), more than half of the 1,100 small businesses...
The Rise of the Freelance Workers
Freelancers made up 35 percent of the U.S. workforce in 2016. Who are they? And why do they freelance? By Missy Sheehan, Freelancer and Owner of Sheehan Writing & Editing The U.S. workforce is in a state of flux. While most people think “working” means having a traditional 9-to-5 job,...
Interest-Based Advertising
By Genie Barton And Jon Brescia Respect your customer, and online advertising can help you increase click-throughs from a more targeted audience. Remember the last great newspaper ad you saw? Have you picked up a physical copy of the Yellow Pages to find a repairman lately? Not likely. We have...
4 Keys to Becoming a Savvy Consumer
By Jasmine Turner In today’s marketplace the consumer has the power to make smart choices. Here’s how. Are you a savvy consumer? Probably. In this digital age, consumers have the ability to curate, share and collaborate on their opinions, wants and needs instantaneously. This has not only given them the...
